UGL’s Graduate Development Programme is a key talent initiative tasked to ensure sustainable business success. Each year UGL recruits some of Australia’s brightest engineering graduates in order to inject new ideas and energy into the company. walterwakefield created and activated the campaign across a diverse range of touch-points and media.
walterwakefield has developed a series of photographic images to embody the types of candidates UGL is looking to hire. Each person’s clothing is overlaid with images of the critical assets and essential services UGL provides to sustain and enhance the environment in which we live.
walterwakefield has developed a web portal with customised experiences for desktop and mobile, each presenting the excitement of a young and vibrant workplace in a digestible and transparent form. Online browsing through UGL’s current graduate positions helps candidates with structuring and sorting their preferred job criteria.
Ideas and energy are part synonymous with UGL so walterwakefield has developed press advertising, posters and branded collateral to reinforce the UGL offer to candidates of opportunity to develop quality expertise, gain broad cross-industry experience and work for a truly diverse company.